dekatria

About

About Dekatria

We help businesses build clear brands, develop products that truly fit market needs, and find reliable sourcing partners.
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A large audience is seated in a dimly lit auditorium, watching a panel discussion on stage. Four people are seated in chairs around small tables, with a large screen displaying information about the panelists and the topic 'Creating and Managing Scalable Class Products'. The hashtag '#PRODUCTCON' is prominently displayed on the stage.
Several boxes with elegant designs labeled with different product names are placed on a patch of green grass and clover. The boxes have distinct typography and color schemes, including shades of purple, blue, and beige.

My Journey

Background

With over a decade in brand strategy and product development, I’ve helped businesses turn ideas into clear, market-ready solutions.

I focus on clarity and practical results that move projects forward.

Brand Strategist

BrightCo

2015 – 2019

I focus on clarity and practical results that move projects forward.

Product Developer

CraftWorks

2019 – 2023

Built sourcing partnerships that ensured quality and trust.

What clients say

Dekatria helped us focus our brand and launch with confidence.
Their sourcing guidance saved us time and ensured quality.
Working with Dekatria brought clarity to our product strategy and kept everything on track from concept to market-ready.